About Me
PROFILE
Hi everyone!
I’m Vinnie, an experienced Marketing Director and Digital Strategist with over ten years of agency and startup experience.
I’ve managed full-scale marketing and analytics teams, which include SEO, PPC, Social Media, Email and Display marketing. I work very closely with the new business teams creating capabilities decks and strategizing pitches for large-scale clients.
I also oversee business strategy teams to determine the processes for planning, design and development of client websites and campaigns. I’ve worked directly with large, global brands (Facebook, Instagram, Nike, Joel Osteen) and have helped grow smaller brands (Rocky Mountain College of Art + Design, Los Angeles Film School, Florida Hospital for Children).
I am very involved with the Orlando digital community by participating in many speaking engagements throughout the city. I speak to the graduating Marketing class at my alma mater twice a semester and have spoken at industry events such as Build Guild, Growth Hackers Summit, Creative Mornings, Ad2 Orlando and many others.
Feel free to reach out if you’re interested in discussing any freelance opportunities or if you’re just looking to say hello!
My Skills
RESUME
WORK EXPERIENCE
PRPL
2013 - present
Performance Manager
Lead web performance analytics strategy and marketing teams.
Purple Rock Scissors
2012 - 2013
Sr. Search Strategist
Lead analytics and marketing teams for a number of client marketing initiatives.
Purple Rock Scissors
2011 - 2012
Sr. Campaign Manager
Management of Search/Display/Social for agency clients.
World Avenue
2008 - 2010
Sr. SEM/SEO Campaign Manager
PPC & SEO management for internal and client projects.
EDUCATION
University of Central Florida
2006
B.S.B.A Finance Business Administration
Elective classes focused in Finance and Accounting.
CERTIFICATIONS
Google Analytics
GAIQ
Google Adwords
Search
Google Adwords
Display
Google Adwords
Video
Google Adwords
Shopping
SKILLS
HOBBIES AND INTERESTS
Technology
Reading
Biking
Sports
Film
Traveling
LEARN MORE
Some Work
PORTFOLIO
Software
CAPABILITIES
SOFTWARE CAPABILITIES
Optimizely
Hubspot
Confluence
JIRA
Highrise
Basecamp
Salesforce
Hootsuite
Sprout Social
Usability Hub
Survey Monkey
Campaign Monitor
Mailchimp
Marketo
Wordpress
Drupal
Chartio
Sketch
Adobe Photoshop
LinkedIn Advertising
Twitter Advertising
Facebook Advertising
Bing Ads
Adobe Marketing Cloud
Google Analytics
Google Adwords
Intercom.io
Segment.io
MS Office
Apple iWork
Get in Touch
CONTACT
CONTACT INFO
Feel free to contact me to discuss freelance opportunities, high intensity gamma rays, world domination or just to say hello!
P: 561.251.5916
E: vgulisano@gmail.com